Facebook Fan Page Builder Reviews

The main reason why you should use Facebook fan page builders is because you gain a greater level of online visibility. Facebook has taken the world by storm and with well over 500 million users, it represents an incredible free online marketing opportunity. Of course, the hours spent creating a Facebook page are not free nor are the fees you pay for fan page builders. But if you utilize these tools correctly, the return on investment could be staggering. With Facebook, you can gain word-of-mouth referrals at lightening speed as fans of yours contact their friends and they become fans. The cycle continues until your page has tens or even hundreds of thousands of fans.

The Evolution Of Fan Pages
One problem with Facebook is that the tools it provides to create a fan page are minimal and you’ll be left with nothing but a plain interface. As at February 2011, Facebook page designers who used special Mark-Up language were required to spice up fan pages and these specialists cost a small fortune. However, Facebook upgraded its system and enabled programmers to use JavaScript, HTML and other well-known languages of web-development to create tabs on Facebook fan pages. This opened the door to fan page design sites and they quickly cornered the market. These services enable all Facebook users to create their own fan page without any programming knowledge because the companies provide all the necessary tools.

Pricing
Although there are a number of free fan page creation sites, you’re better off looking for one of the top ranked companies if you intend on creating a professional page. Most of these services offer a free package which contains limited tools and is more a way of seeing what the site can do for you rather than being a solution to your fan page troubles. Expect to pay between $10-$30 a month for a standard package from a top website. Look for sites such as Lujure and SplashLab Social who offer unlimited tabs and have no fan limit. It doesn’t seem fair to pay $30 a month only to find that you can’t have more than 5,000 fans.

Features
In terms of features, your Facebook fan page builder should offer web hosting. These sites also provide you with space to store your designs on a server and keep your tabs live. This is one of the reasons why you need to pay a monthly fee. There should also be a number of templates to choose from. Virtually all of the top services have a reveal-page content option which basically allows non-fans to like the page. You also have the option of hiding certain pages from non-fans. This enables you to provide incentives to fans of your page such as coupons and special offers. WYSIWYG (What You See Is What You Get) design comes as standard. This is what allows you to control the site without programming knowledge. Finally, great customer service is a must. You should have your queries swiftly responded to and all complaints dealt with in an efficient manner.

At the moment, Facebook fan page builders have only just begun to uncover the marketing potential of this social networking site. Expect further upgrades and extra features that will greatly increase your company’s online exposure.

How Facebook Fan Page Builders Work

A Facebook fan page is one of the best ways to gain publicity online for a low price. Instead of having to pay a small fortune for pay-per-click advertising campaigns that don’t offer a great deal, you can use the social media environment, its hundreds of millions of users and the incredible speed of word of mouth referral for a small percentage of the price. The one real downside to a Facebook fan page is that the site itself is not exactly laden with tools to make the interface really stand out. As a result, you need to upgrade your services or else your fan page will look amateurish and not attract as many fans as it should.

No Need for FBML
Before February 2011, there were Facebook page designers who were making a small fortune because they had specialized knowledge of Facebook Mark-up language (FBML) which was needed to create custom pages. Unfortunately for these designers but fortunately for online businesses, Facebook finally upgraded their fan page system and allowed programmers to use HTML and other common web-development languages to create unique tabs on a company’s fan page. Dozens of fan page applications have been created which enables companies to build fan pages themselves without the need for programming knowledge.

Fan Page Builder Features
When choosing a Facebook fan page builder, make sure that they provide some form of web hosting. A certain amount of space is allocated on a server and this makes sure that your tabs remain live online. Naturally, a monthly fee is applicable. The majority of Facebook fan page builders charge around $20 a month in total. It should be possible to upload your own images, set up ecommerce links, add Facebook comments and directly delete pages if necessary.

There should also be a wide range of apps and templates available which helps you get the best out of your fan page. Facebook fan pages can also be used to reward your fans and give incentives to non-fans to join your page. Most fan page builders make it possible to create content that is only visible to fans. These pages have special offers and discounts that can’t be activated by non-fans. Clever usage of this strategy could see you add numerous fans that are eager to make savings on your products. There are also tools which enable companies to add coupon codes, their Twitter feed, music, videos and photos to their page.

Two important selling points of any Facebook fan page builder is its ease of use and customer support. What You See Is What You Get (WYSIWYG) design should come as standard but there should also be additional options for those who have programming code knowledge. As your online business is a 24/7 enterprise, a Facebook fan page builder’s company should be available at all times to deal with emergencies and need to be easily contactable via phone, email or live chat. You’re also reminded to take advantage of any free trial offer and look for fan page builders that offer a money back guarantee.

The basic creation tools available on Facebook don’t begin to realize your fan page’s potential. Look for a fan page builder today and create something that gets the world talking (or at least those in your industry).

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